NATIONAL OPEN UNIVERSITY OF NIGERIA

UNIVERSITY VILLAGE, PLOT 91, CASDASTRAL ZONE, NNAMDI AZIKIWE EXPRESS WAY, JABI, ABUJA.
FACULTY OF MANAGEMENT SCIENCES
APRIL/MAY 2019 EXAMINATION

COURSE TITLE: BUSINESS POLICY AND STRATEGY II

TIME ALLOWED: 2^1/2HRS

INSTRUCTIONS:

1. Attempt Question One (1) and any other three (3) questions

2. Question 1 carries 25 marks, while the other questions carry 15 marks each.

1a. Briefly elaborate on any five (5) features of Business Policy.   (15 Marks)

   b. What are the five (5) major functions of Business Policy?   (5 Marks)

   c. Briefly discuss any Five (5) guidelines for preparing Case Analyses.               (5 Marks)

2a. Explain the Five (5) guidelines for making effective Oral Presentation.             (10 Marks)

  b. State any Five (5) of the basic requirements of Strategy Evaluation.     (5 Marks)

3a. Discuss the External determinants of Business Policy. (10 Marks)

  b. Elaborate on any Two (2) Objectives of Case Method.  (5 Marks)

      4a. Elaborate on any Two (2) of the Four (4) main stages of Business Strategies.  (5 Marks)

  b. Narrate the Stages of International Development.   (10 Marks)

5a. List any Three (3) key Types of Financial Ratios  (3Marks)

  b. Elaborate on Critical Question Analysis for developing Organizational Strategies. (12 Marks)

6a. Describe the Internal Factors that play a major role in the formulation of Business policy. (12 Marks)

  b. What are the Levels of Business Ethics to be considered in deciding a Strategy?     (3 Marks)